When we started CatJira we realized that influencers and marketers each faced unique challenges.
For influencers, producing good online content for their fans is a labour of love, sweat and tears. A lot of time and effort is spent to ensure their fans enjoy their content. And even though the content can garner a larger audience, it is difficult to be financially rewarded for it. Influencers have to regularly produce quality content in hopes to monetize their content consistently.
For marketers, finding the right influencers and working with them can be difficult. Marketers rely heavily on personal contacts or search aimlessly on the web for influencers to suit their campaign needs. They have to spend hours screening the online profiles of influencers before deciding who to hire. And when they do decide to work the the influencer, they have to figure out how to best collaborate with influencers, what are the right tools for the collaboration. Most importantly after the collaboration, marketers may get little response from influencers for their reporting, making them unable to measure the effectiveness of their work.
Realizing this, we decided to build CatJira to solve the challanges above. Our mission is to make influencers and marketers more successful.
Cats & Kittens of CatJira.